(re)thinking the deal
redlined® helps businesses create competitive advantage through better contracts.
We are redlined.
A team of sourcing professionals dedicated to finding hidden potential in dysfunctional contracts.
We've seen companies so hungry to close a deal - they lose sight of the importance of the negotiation & re-negotiation phase of business relationships.
Contract language is often left to lawyers, and RFPs are completed by those anxious to get a signature. Contract negotiation steps are missed and the impact on long-term profitability is often not well understood.
Enter Redlined. We are a strategic sourcing company that crafted a disciplined and thoughtful approach to uncover revenue risks, negotiate complex deals, improve team negotiation capabilities, and mitigate business risk. We apply our buying strategy across a range of industries and commodities - including IT/software, hospitality, staffing and corporate services.
We prepare businesses for battle.
A better deal is better.™
Latrina Pope Founder & Lead Advisor
Click here for bio
Latrina Pope launched redlined for one purpose – to help businesses find lost potential in dysfunctional deals.
She’s a former sourcing professional with more than 25 years of experience leading complex negotiations and building high-performance partnership between global organizations. And is putting her rich experience on the buyer side to help those with goods to sell.
As Lead Advisor, she works with clients to uncover hidden revenue, negotiate complex deals on their behalf, mitigate business risk, and improve negotiation tactics.
Sometimes, having the insider on your team can be a good thing.
client testimonials
“We loved collaborating with Latrina on a small yet foundational project for our startup, which was yet at an early stage. Flexible and professional in her field, she understood our business needs and brought cornerstone insights to the table around the aviation industry. It was a real pleasure to work together!”
- Divya Sukumar, Behaviour Science Lead at Signol
“The Procurement Strategy project provided a very insightful and robust procurement understanding enabling us to make long term organization design decisions. We also needed a robust Purchase Agreement for custom-designed products. The contract developed for our supplier was spot-on fantastic. Redlined delivered definite value!”
- Dee Cooper, SVP Design and Customer Experience, Virgin Voyages
“As a business owner, contracting strategies, sourcing and negotiations are critical to how I decide and conduct relationships. Our global, enterprise partnerships matter on many levels, and our excellence in execution is framed by the precision of our commitments. Latrina, for all of the 15 years I’ve know her, has brought professionalism, leadership and intellect to each engagement. Her team is immaculate in attention to details and her outcomes meet the promises they’ve made - every time! This is why I enjoy Redlined’s services. Latrina is a trusted consultant to my organization!”
– Janice Bryant Howroyd, Founder and CEO at ActOne Group
As our business evolved, redlined® evolved with us. From strategic sourcing and RFP support to negotiations, contracting and supplier management assistance. The redlined team effectively scaled to meet the needs of Versatex clients and thoughtfully delivered several complex sourcing initiatives. The thought leadership of the team provided valuable guidance from defining new services and improving existing contracts to organizational design and oversight. Time is money and this team saved us both.
- Gerald Sparkman, CEO at Versatex
As a startup, Countifi needed help creating and navigating SOWs with our new clients. Redlined provided easy-to-use templates that enabled us to manage our risk for Delta Air Lines and Duke Hospital. Redlined's contract templates established clear measures of success for long-term commitments and saved us thousands in contract attorney fees. Latrina and the Redlined team are awesome, we will definitely use them again!
– David Hailey, Founder/CEO, Countifi
“Latrina's experience sitting "on the other side" of the table at a major Fortune 100 company enabled Volantio to significantly streamline our enterprise contracts. Latrina collaborated with our team and our lawyers to help us identify and modify sections of our contracts which had in the past added significant delays to the contracting process. The result was a contract that continued to provide Volantio with the protections it needed, but was negotiable with our partners.”
- Azim Barodawala, CEO at Volantio
“Her team is immaculate in attention to details and her outcomes meet the promises they’ve made - every time! ”
Capabilities
Contracting Support
We shape a unique plan of attack for your specific contracting challenge
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Contract Assessments to evaluate contracts and improve your ability to close the deal
Contract Authoring to create boilerplate terms and conditions and establish clause libraries for baseline contracts
Scope (re)Writing to reduce risk and scope creep that comes from misaligned service levels and unbalanced terms and conditions
Negotiation Services
We can be retained to support tough, complex negotiation processes
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Strategic Negotiation Consultation to provide leadership in establishing new scopes, new business development or managing at-risk relationships
(re)Negotiation Strategy to choreograph the negotiation process and empower your team with tools they need to lead with confidence
RFP Support to provide consultation during the RFP preparation and response process
team Training
We instill a culture of thoughtful deal-making into your organization
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Contracting “Best Practices” Workshops like "How to minimize scope creep in 5 steps" - a 3 hour session designed help practitioners identify vague contract terms and implement effective negotiation techniques
Negotiations (Sales) Training Modules like “Think like a Buyer” - a series of mini-sessions giving the sales team tools to navigate the full lifecycle of the relationship
Strategic Sourcing Workshops designed to enhance your team’s sourcing proficiency - tailored to their capability level and skillset
